Cristiano Ronaldo tops the list with estimated earnings between $4,3 million and $6,4 million per sponsored post.
Instagram is one of the most popular social networks used by marketers to connect with their audience. It is also the most popular social network for most influencer marketing platforms, with many influencers in different niches and growing every day.
Almost every brand and marketer has at some point worked with an influencer or planned to. And, most prefer to work with smaller influencers who are more authentic and approachable.
Must Read: Top 10 highest paid footballers in Europe so far
The study also revealed the following information:
19 football players are among the top 25 athletes with the highest Instagram post earnings. Fascinatingly, no NFL or F1 athlete ranks in the top 25.
MMA star Ronda Rousey has been voted the highest paid female athlete on Instagram, receiving between $141 and $000 for each sponsored post. Serena Williams was close behind in second place, earning around $191 to $000 per post.
LSU gymnast Olivia Dunne has been named Instagram's highest-paid college athlete, earning between $31,9k and $43,2k per post.
Seven of the top ten college athletes who have the potential to earn the most money on Instagram are women.
Top 10 athletes who could make the most money per Instagram post
Rank |
Athlete |
Instagram Handle |
sports |
Instagram followers |
Estimated minimum salary ($) |
Maximum estimated earnings ($) |
1 |
Cristiano Ronaldo |
@Christian |
Football |
(540) 000 000 |
4 730 000 $ |
6 400 000 $ |
2 |
Lionel Messi |
@Leo Messi |
Football |
(424) 000 000 |
3 780 000 $ |
5 120 000 $ |
3 |
Virat Kohli |
@virat.kohli |
Cricket |
(233) 000 000 |
2 020 000 $ |
2 730 000 $ |
4 |
Neymar |
@Neymar Jr |
Football |
(202) 000 000 |
1 790 000 $ |
2 420 000 $ |
5 |
James lebron |
@King James |
Basketball |
(143) 000 000 |
1 230 000 $ |
1 660 000 $ |
6 |
Kylian Mbappé |
@k.mbappe |
Football |
(98) 000 000 |
$888 000 |
1 210 000 $ |
7 |
David Beckham |
@DavidBeckham |
Football |
(77) 200 000 |
$668 000 |
$903 000 |
8 |
Karim Benzema |
@Karim Benzema |
Football |
(64) 700 000 |
$568 000 |
$768 000 |
9 |
Marcelo |
@marcelotwelve |
Football |
(61) 300 000 |
$531 000 |
$718 000 |
dix |
Paul Pogba |
@paulpogba |
Football |
(57) 000 000 |
$492 000 |
$666 000 |
Honorable mention:
Do you agree with our list? Who did we miss? Let us know in the comments.
Here are some other althlets from the list that were discussed and deserve honorable mention status:
Kate Perry, Kevin Hart, Nicki Minaj, Taylor Swift,